Sydney FC will be dressed for success in the Hyundai A-League Finals Series after signing a four-year deal with highly regarded Australian fashion brand Arthur Galan.
Sydney FC will be dressed for success in the Hyundai A-League Finals Series after signing a four-year deal with highly regarded Australian fashion brand Arthur Galan.
The deal recognises Arthur Galan as the “Official Formal Wear Partner” and will see the Sydney FC players, coaches and executives dressed in the signature Arthur Galan AG label on matchdays and official Sydney FC events.
Arthur Galan, which features signature collections for men and women, will also design Custom made Sydney FC ties featuring the Sky Blues- colours and logo to go with the Arthur Galan AG label.
“Sydney FC is committed to partnering with premium brands and a significant part of that is ensuring that the players and coaches hold levels of professionalism in everything they do, which includes how they look off the field,” said acting CEO Stefan Kamasz.
“Arthur Galan is an Australian brand that aligns to Sydney FC-s values but it-s important to enter into partnerships where both parties have similar goals and beliefs. Sydney FC has been speaking with Arthur Galan and their love of football as well as our similar goals makes it a perfect partnership.”
The partnership has been sealed at a time when Arthur Galan has been taking huge steps forward in the Australian marketplace, taking out numerous awards like the GQ Designer of the Year Award, which has seen them expand to have 20 stores around Australia.
“In terms of fashion, men have moved forward in this country in leaps and bounds and I think it-s been inspired by many sportsman globally,” said Arthur. “We have identified some strong synergies between the AG audience and the Sydney FC fan base.
“We look forward to dressing the Sydney FC players over the next four years and forming a close relationship, not just with the players and staff but with the Sydney FC Members and fans, with whom we believe we share a common love for Football and Fashion.”
As part of the Arthur Galan partnership, all Sydney FC Members will receive 10% off in AG stores when they display their membership cards.
About the Arthur Galan AG suit, to be worn by Sydney FC:
Arthur Galan AG has defined this classic with a Luxe Super 130 Wool from Northern Italy.
The design is a peak lapel slim line suit which has a traditional hand tailored edge stitch around the jacket and worn with the slim pant adds to its modern aesthetic creating a sharp, defined silhouette.
With a focus on precise tailoring and structured lines the French cuff shirt with AG cufflinks worm with a slim black tie not only completes but creates the statement outfit for the Sydney FC team.
