Sydney FC have extended their partnership with well-known Australian brand Bob Jane T-Marts for the next two seasons, the club confirmed today.
The Sky Blues’ and Australia’s largest independent tyre and wheel retailer have enjoyed a mutually beneficial relationship since the 2016/17 season, with the company receiving a range of benefits at Sydney FC home games and digitally.
Bob Jane T-Marts becomes the Sky Blues’ first official Digital Partner with the rights to a branded weekly content piece on Sydney FC’s social media channels as well as matchday activations and other game day benefits.
In return, the Sky Blues will receive branding on all Bob Jane T-Marts television advertisements during the Hyundai A-League season.
Sydney FC Chief Executive Officer Danny Townsend welcomed the expansion of Sydney FC’s Bob Jane T-Marts partnership.
“The digital world is a continuously evolving proposition and the opportunity is immense so we are happy to have Bob Jane T-Marts on board with us in this space for the next two seasons,” Townsend said.
“We’ve enjoyed a great relationship with Bob Jane T-Marts and this expansion into our digital channels will bring an added boost for both parties.”
Bob Jane T-Marts NSW/ACT State Manager Tony Marino said he was pleased with the deal’s renewal.
“We are proud to be teaming up with Sydney FC for the 3rd consecutive season,” he said.
“We both share the same values in looking after our customers and fans and strive to be the best at what we do.”
Sydney FC kick off their Hyundai A-League 2018/19 campaign away to Adelaide United on Friday 19 October (kick off 7:50pm AEST) at Coopers Stadium.