Sydney FC and Caltex Australia will join forces after Australia’s leading transport fuel supplier and convenience retailer signed on as Sydney FC’s shorts sponsor for the next three seasons.
Sydney FC and Caltex Australia will join forces after Australia-s leading transport fuel supplier and convenience retailer signed on as Sydney FC-s shorts sponsor for the next three seasons.
The announcement is the first strike in Sydney FC-s desire to partner with quality brands and businesses that share similar values and principles.
“Caltex Australia is a quality brand and Sydney FC is excited to partner with them over the next three years,” said Sydney FC CEO Dirk Melton. “Caltex Australia shares similar values, especially in relation to having a passion for excellence across all of its business portfolios. I believe Sydney FC and Caltex Australia will be a wonderful partnership.
“We look forward to working together in a mutually beneficial way to help each other achieve our respective goals.”
Caltex Australia Brand Advertising and Marketing Communications Manager Mark Leathan added: “Caltex is Australia-s leading fuel and convenience retailer and is always on the look out to partner with other leading organisations with similar values to ours. Our company values suit Sydney FC as a team with a history of success in Australia-s biggest markets. We wish the team all the success in the coming season and look forward to our ongoing partnership.”
Caltex-s commitment to join the two-time Hyundai A-League Champions is a boost to Sydney FC-s determination to lay a platform for sustained growth over the next three years through improved engagement with all relevant stakeholders, which includes quality corporate partners.
“Since entering the market for corporate partners we have been thrilled with the quality of the brands and companies that have engaged with Sydney FC,” Melton said. “We stated that we wanted to be patient and partner with the right brands and we have done that with Caltex Australia.”
Caltex Australia will appear on the Sydney FC shorts for the first time this Sunday when Sydney FC takes on Gold Coast United at the Sydney Football Stadium.