Sydney FC are proud to launch our first ever Coach Ambassador Program in 2018.

We would like to welcome enthusiastic and passionate Sydney FC coaches within our local associations around Sydney to join our exciting new initiative.


What does Sydney FC want out of having a Coach Ambassador Program?

Sydney FC wants to create brand ambassadors within our community to help engage children within our heartland by encouraging participation in football, development of skills and to generate lifelong support of Sydney FC.

What does the Sydney FC Coach Ambassador get out of the program?

Sydney FC will resource and recognise coaches who actively promote Sydney FC at their local club and with as many registered players as possible, and we’ll provide access to personal rewards that make the time and effort worthwhile for Sydney FC coach ambassadors.

What does Sydney FC expect from our coach ambassadors?

  • Use, wear and display the Sydney FC brand where possible throughout the whole season using resources provided.
  • Promote football and discuss Sydney FC events where possible at training sessions and club events
  • Organise at least one Hyundai A-League / Westfield W-League match day to bring along your team to per year, with ticket offers from Sydney FC.
  • Drive as many members of the team each year into the Junior Blue program and into their first membership as a Junior Blue Buddy.

What will Sydney FC provide to our coach ambassadors?

  • On-boarding of Coach Ambassadors at our exclusive Sydney FC ‘Night with the Coaches”, where you’ll be delivered expert coaching tips from our Hyundai A-League & Westfield W-League coaching teams
  • A Sydney FC Coach Ambassadors Pack for the year to use including goodies for yourself and players within your team/club.
  • In-Season Ticketing and membership offers for your club and team, and free access for you as a coach ambassador when you bring along your team.
  • Exclusive additional benefits based on engagement levels throughout the year, including participation in a variety of adult and kids inner sanctum activities on our W-League and A-League Match Days.

Sydney FC are now taking applications for Season 2018/19.

To download the flyer, click here.

To apply for the program, please complete the registration form, or if you have any further questions, please contact Taylor Cahill at taylorc@sydneyfc.com